Cheki, BrighterMonday boss dies after being shot in head during Nairobi home invasion

The late Carey Eaton, co-founder of One Africa Media group

The late Carey Eaton, co-founder of One Africa Media group

An Australian technology entrepreneur living in the Kenyan capital, Nairobi, has died after being shot in the head during a home invasion.

Carey Eaton, 41, died in hospital after the incident at a party at a friend’s home in the early hours of Thursday morning.

He was celebrating with his brother and a number of colleagues in an upmarket part of Nairobi when gunmen forced their way into the secure compound.

It is understood Mr Eaton was shot from behind while trying to escape.

The gunmen stole household items and a number of valuables.

Local police say no arrests have been made.

Mr Eaton had been the chief information officer at the Australian classifieds group SEEK.

He was in Kenya running a number of internet businesses, including as co-founder of the online classified business One Africa Media.

A statement on One Africa Media’s website described the father of four as one of the inspirational leaders of the technology revolution happening across the continent of Africa.

“Carey was intelligent and bold but wielded this gift with a humility that gave all around him the confidence to achieve more than they knew was possible,” the statement said.

“However, it is not Carey the business leader that we will miss as much as Carey the man: energetic, passionate and connected to us all in some special way.”

It said Mr Eaton had been well respected in the emerging online business sector and had also played a mentorship role to young technology entrepreneurs.

He returned to his native Kenya in 2011, the statement said.

He is survived by his wife and four young children.


Carey Eaton was one of the true sparks of genius in Kenya’s tech ecosystem… in Africa’s.  One Africa Media announced  Mr. Eaton passing on their website

“It is with great sadness and regret that we announce the untimely death of Kenyan businessman Carey Eaton, who passed away in tragic circumstances after an armed robbery at a friend’s home in Nairobi in the early hours of this morning.” (more)

While others talked, he built. And build he did, creating an empire of classifieds websites in Kenya and Nigeria that no one could compete with.

In the years ahead, he would build the powerhouse Cheki brand to takeover the Kenyan vehicle classifieds space (and also Nigeria and 8 other countries), through a combination of persistence, intelligence and a deep understanding of what businesses need here. He also had great success with his job classifieds sites BrighterMonday and Jobberman, and then went on to see an acquisition by One Africa Media and his empire blossomed. Through all of this, he was fair and honest, humble and generous, traits sorely lacking in so many business leaders of our day.



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